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Failures Lead To Different Opportunities

Learning things can hurt – failures happen.

There is a cost for getting involved with making things. You will fail. It will hurt. There is no avoiding it. No matter how much you try to soften the blow, one is going to come.

The great thing is, if you whether it, you become that much better at creating. But there lies the tough part, failure hurts, and sometimes our ego can’t take it. It is a lot easier to sit on the sidelines and protect ourselves.  It goes double if it happens early, when you don’t have success. It is easy to wonder if any of it is even worth the hassle.

So, if you are facing some sort of hurt, and you are wondering if it is worth it to keep going, I am going to let you in on a secret. My content creation journey all started in a failure. And I don’t write without thinking about it.

 

My first failure

I started writing for someone other than myself in 2007, when I got the opportunity to write at Allhiphop.com as a junior writer. I was fresh eyed and bushy-tailed. This was clear because during my first assignment, when instead of writing one review, I ended up writing three.  I was happy just existing there.

So, when I got a few things published, I wanted to spread my wings. I got an opportunity to do so with a young fledgling video game magazine. I thought it was a perfect opportunity, matching my love of gaming with my increased writing skill.

It ended up being one of my first public failures.

Things aren’t what they seem

When I arrived, or as much as you can do at an online magazine, I couldn’t wait to get started. Soon, after pitching a few stories, they made an offer to become a partner. I couldn’t imagine my fortune, but what I didn’t see was that I walked into a mess. Instead of a stable format, things kept changing. The editorial kept switching. There was no vision.

I started to try to just write.

That wasn’t good enough. With my elevated status, they weren’t looking for a partner, they were looking for someone to add responsibility with no power to effect change. Instead of growing together, they wanted a glorified gopher. I don’t just add ideas, as a partner, I wanted to add direction. This created friction with the other two partners.

Before you get involved with anything, make sure you check the framework. When you get your car back from someone else, it is best to kick the tires.

This turns into a long story but…

The end of it is me being ousted from the partnership with nothing. I wasted time and energy. It wasn’t pretty either. My confidence was dashed. Luckily, I still had Allhiphop. I got better there, and ended up climbing to a senior writer.

Also, I learned enough to start The Gamer Studio – which I led to getting sold in 2013. I couldn’t have gotten there with my first gaming magazine experience. And that is the point. Even when failure gets you down, understand that in each failure lies the experience that will push you forward.

 

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Flipping Porn Passwords Or A Young Entrepreneurs Foray Into Sales

Whoops

I committed a crime when I was younger.I think the statute of limitations is up? I hope so, or else this is the dumbest thing I ever did.(And I have done a lot of dumb things).

What I did, well, is in the title. But, before I get into the story, I want to say how much I like to sell things. The hustle is fun. Building things is fun. Learning how to make that thing into something that someone wants to spend cold hard cash on, is also fun.

I spent a lot of time figuring out how to do that when I was younger. I sold services, I built websites, I tried to flip candy. I always had a job (which I hated) but the job was more of a way to finance my fun. The fun was either the regular kid stuff, or trying to build something.

All of that came to a head in college, when I was just bored in a dorm room.

A Free Room!!!

When I was a second semester freshman, I caught a break. The person who I split a room with dropped out. If you ever lived in a dorm, you understand how exciting this is.

YOUR OWN ROOM!!!!

That leads to all types of opportunity to bring friends over, have the “spot”(which me and my roommate did last semester – that leads to a ton of benefits, but that’s another story for another post),or just have great privacy.

I eschewed all of that, and decided to turn my empty room into a storefront.

I turned my room into the general store(getting into sales)

I went to the local Wal-Mart, picked up as much general “college kid stuff”. The usual suspects: ramen noodles, school supplies, blank CD’s (should let you know the statute is probably up) and put a sign outside my door.

I was doing business, and it was alright. 50 cents here, a dollar there. I made up my investment and I got to learn how to sell stuff. The concept worked, but now it was time to take some risks.

Bootlegs and Passwords

I realized that I had enough stuff to keep a normal business. Now it was time to work on getting the part that made me special.

But first, a quick aside.

I am a normally curious character. When I don’t have money, or when  I don’t want to spend it, I look for ways around. When I turned 14, that landed me straight into the illegal forum culture. It gave me access to almost any game, password or piece of software I wanted.

I was lucky too, as my parents were one of the first in the area with DSL. JACKPOT. I was in, and all it took was a few hours and I had anything I wanted (when everyone had 56k modems, being able to keep a constant connection and not tie up the phone line…as well as get almost 30kb a second was a godsend).

Back to weird

I knew I had this knowledge, a college internet that no one learned how to lock down (good luck trying this today) and a bunch of empty CD’s I bought.  This was an easy thing to put together. It was college, and people needed Microsoft word. They didn’t have 100 dollars, but they certainly had 10.

Time to hustle.

Getting people up to speed all over campus made a few dollars, and word started to spread that I was the guy to see. Made for easy money, and I learned a bunch of business principles I didn’t learn with physical goods. Stuff like digital returns, real customer service and guarantees  . I realized how easy it was for software, but what about the passwords I had?

College Freshmen are lonely (sales opportunity)

Well that isn’t hard to find out, every coming of age movie points to it. I never thought about it so much, being a lonely college freshman.

I didn’t think outside the box, I had other things to do. I had a booming business to run, new friends, and classes I barely attended. The sales were calling.

But one night, I decided to test something.

I always had my price list outside my door. I decided to put down, in small print, porn passwords, just to see if anyone would bite.  And they did.

Slowly but surely, they came by, asking about passwords. Dead of night or when they had other business (Hey man…i’d love some ramen noodles … … … … and one of those passwords) . I knew they had a short shelf life (we are talking a few days, although sometimes you got lucky) and a recurring base of customers (subscriptions!!!) .  They were also a great bartering tool (guess who didn’t have to worry about the RA for ANYTHING)

All good things come to an end

I was in a good place. Product was moving, and of course, I still had the normal general store out the room. Business was good and sales were high.

The only thing I had to worry about was the dean of residence snooping, or one of his agents. I always got word when he would arrive, so I would take off the paper and straighten my room (He was a strict guy, and every once in a while he would inspect).

One day he dropped in, and I had no notice. He saw the paper, and in one fell swoop, went from asking questions (luckily my supply was low so I just lied and said I just got started as an experiment) and threatened expulsion (again he was strict) but the RA went to bat for me and lied (he told him “he’s a business major and thought it would be interesting” when he knew I was in Computer Science)

I got away with just a screaming, but, I knew I was a marked man. I had to let the business go.

Great lessons

I remember this story far more than any class I took in college because I learned more through executing than reading theory (this experience led me pick up a few business classes).  Executing, and learning things like customer service, returns, marketing, subscriptions, and launching new products served me well as I went on to other ventures. I got better at sales.

I still love the idea of selling. Getting my hands dirty, and working out the kinks. I think it’s a way to learn, and I think dealing with the risk gets you an interesting story.

So, as long as the statute is up, enjoy and share this one 🙂 .

 

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In 2016, Get To Love Keeping In Touch With The Nudge

I love the quick nudge

Learning how to keep in touch was paramount for me in 2015. I learned how to take a relationship and support it. I’ve met some friends that who inspire me to work.

The easiest way to support that is the quick nudge. Its simple, a text, a quick email, a short tweet. Its low risk, spares the ego, and it holds no forced response.

Best of all, it takes very little time to do. Take advantage of a slow minute and email someone who you are thinking about them.

It holds another tremendous benefit

It makes people feel better. People rarely get emails that hold nothing but well wishes. A thank you note or text brightens my day every time it happens. It also brightens up the day of anyone else I ask. I’ve never heard of anyone that hates a nice check-in.

Building a relationship, getting closer through the quick nudge opens up the opportunity to help. People feel more comfortable in confiding in people who take an interest, and it provides you the opportunity to become a better listener.

You get the chance to bring value to people who aren’t expecting it.

This is critical for leaders. But there is something that stops us from doing this when we could.

Turn your ego off

Ego gets us every time because it expects us to get the upper hand. By extending an unrequited gesture, ego starts to panic. You won’t win every time you do this, there is a chance it goes unanswered, you get nothing, and the ego calls you a loser.

That is a scary thing. Who wants to feel underwhelmed? But the key here isn’t that you get the single action back, it’s about building the muscle to do it often. If it becomes a part of your skill set, youve acquired something that most people’s egos stop them from getting, and that leaves you ahead of the game. Keep in touch.

Note: As with all things extremes get you in trouble. Don’t harass. A simple note does wonders but a stack of them becomes a nuisance. 

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