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Video: Copy Teardown f/ Neville Medhora ( @nevmed )

Lately, I have tried to figure out how to get better at writing copy. I write a lot here (everyday even). But there is a difference between writing and communication. My end goal with this blog is to use it as a training ground in learning how to communicate my ideas, share my views, and understand this creative journey that I am on.

This is why I found myself enjoying this video by Neville Medhora  giving actionable advice on how to write good copy on an existing page. It is a great example of someone just doing work(he did this free), honing his skills( this is an example of applying what you learned) and teaching at the same time.  I don’t know if I am going to move into YouTube to teach the skills I have learned (I have standup comedy there if  interested – no, seriously.)

 

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Video: 99U – Stress Mindset – Kelly McGonigal

I often go to talks, and most are boring. I don’t like sitting through anything boring, and I feel even worse if it doesn’t give me anything at the end. The 99U conference is completely different. It features 2 days of talks and workshops , and I can’t think of a bad talk for the 2 years I have gone.  The talk above, by Kelly McGonigal, may change your mind about stress. Stress is often thought of as evil, however, stress is the key to learning what is important.   This talk is a great intro to the book, The Stress Mindsets, which is one of the best books I have read this year.

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Video | John Waters RISD Commencement

I learned of John Waters from watching Real Time  With Bill Maher, and have become a fan of his wacky, off beat personality ever since.  This video is from the commencement speech at RISD.  He talks about the creatives path, rejection, and the power of community. Worth a watch on a wonderful Sunday :-).

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Video: Why Some of Us Don’t Have One True Calling

 

We aren’t robots. As a living being, we change, adapt, and grow. Let it happen and let calling do the same.

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Video – Knowledge Is Not Understanding

 

Knowledge is not understanding.  Enjoy 🙂

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Video| Improvement Through Mindset.

We aren’t stuck where we are. There is always room for improvement.   The first step is believing you can though.  Then we can go for action.

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Video | Thinking Well w/ Charlie Munger

A long listen. If you consider yourself a problem solver, this video is important for you and your thinking process. Listen to it in chunks with a legal pad ready, and prepare to have a self-made billionaire explain some foundation into becoming one. Even if this isn’t used for money, the ability to step back and think is highly valued in any arena. Thinking well will make your life easier. Enjoy.

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The First Insight May Be Wrong

 

The first insight is usually wrong. Most assume T Pain needed auto tune.  What are some other things we assume that are wrong? What are other things we miss?

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Video | Real Tactics: How to Say What You Mean & Get What You Want

 

What you say and how you say it matters. It ultimately determines what becomes available to you. Options mean everything.

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By All Means Sleep

Please do – its your biggest hurdle between you and your best work. Sleep is critical and helps the entire thinking process.

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